Affect = (verb) – The fever affected his health
Effect = (noun) – He conducted a study looking at the effects of stress
Assure = to promise or say with confidence. It is more about
saying than doing.
Ensure = to do or have what is necessary for success.
Insure = to cover with an insurance policy.
Coarse = (adj), Rough texture, rude or vulgar.
Course = (noun) path, a dish in a meal, study material, treatments, brick layer, (verb), liquid flow, A horse is a horse, of course of course… X
Collocation = words often used together “hard frost”, “bosom buddy”, “dead serious”.
Co-location = items or people sharing the same location
Colocation = alternate spelling for Co-location
it’s = contraction for IT IS
its = shows ownership—it is a pronoun like HIS, HERS, and THEIRS
Lead = Soft heavy metal, noun (rhymes with bed)
Lead = show the way, verb (present tense, rhymes with bead)
Led = show the way (past tense of lead, rymes with bed)
Loose = not tight. (The nut is coming loose.)
Lose = fail to keep. (Don’t lose your head)
One’s = Possessive pronoun, (one’s own bootstraps)
One’s = contraction of ONE IS (This one’s for you)
Ones = plural for one (I have three ones in my wallet OR he died while surrounded by love ones)
Personal = a particular person or a person’s private life
Personnel = A group of people, soldiers or employees.
Separate (adj), “this raises two separate issues” and They paid separate checks.
Separate (verb), Dad had to separate the boys.
Their = the possessive case of they (their rights as citizens)
There = in or at that place (opposed to here)
They’re = contraction of THEY ARE
Ware = merchandise (silverware, software)
Wear = to be dressed in (wear a coat)
Where = refers to a place
Weather = condition of the atmosphere
Whether = used to introduce a question
Wether = (don’t use this one) a castrated ram or billy goat
Which = the question
Witch = an ex-girlfriend or Halloween creature
Wich = use this spelling when you want to appear incredibly ignorant
Whose = ownership
who's = contraction for WHO IS or WHO HAS